Aktuelle Publikationen
(Technology-Enabled) Innovation: A Weapon to Win the Battle for Competitive Advantage
Stephen David, Ralf Dreischmeier
16. Juni 2010
As the global economy’s prospects have brightened, companies have turned their attention from cost-cutting to growth—and to innovation, a key driver of growth. This article offers insights on how companies can become more innovative, with a particular focus on how they can optimally leverage information technology in that pursuit. PDF ansehen
IT Advantage Spring 2010
Wolfgang Thiel
16. März 2010
This report, the third in BCG’s ongoing IT Advantage series, is a collection of articles focused on the topic of how the IT organization can maximize its contribution to the company—and how the company can optimally leverage IT’s capabilities. The articles comprise a mix of news, viewpoints, conversations, and hard data about best practices. The target audience is chief information officers and other C-level executives. This issue features an interview with Derek McManus, CTO of Telefónica O2 UK. PDF ansehen
Alle publikationen